Zimmermann swimwear Summer 2010 lookbook

Zimmermann swimwear has been around for ages in Australia, and each collection release has the same effect on followers as if they were waiting for the Victoria’s Secret show. Always sexy, wild and inventive designs with eclectic prints (floral to geometric patterns), asymmetric shapes and eye-popping colors. The Summer 2010 lookbook is out on their Australian website and it looks amazing. Less sexy but I love the teenage glamour that is reflected on the pictures. Reminds me of my summer vacations in the South of France while in high-school. The collection feels really SoCa/ bohemian for pretty young things.